Traction question?
Bubbling it up:
@Joshua Lifton On your intake form, you ask for traction (email signups or something like that), how much traction are you looking for to get started? Or how much traction do successful projects have when they apply?
https://www.crowdsupply.com/1bitsquared/icebreaker-fpga
Piotr also runs his own PnP's:Ah, traction. There are a few milestones: number of subscribers to a pre-launch page, number of those who convert to paying customers, response from the newsletter and other media, etc.
Have you had products that ship w/ barebones firmware and then follow-up w/ improvements and full functionality?
Like our solution (https://hackaday.io/project/163679-luxonis-depthai) we could probably ship earlier, and it will still have value, but it won't have nearly the firmware functionality we want it to have in the long-run.
So we're thinking we're just candid about that for early supporters, so that they can get the hardware and start toying with it, using it, and then see better more feature-rich firmware later.
I suspect it's more of an excuse to get a new shiny toy
It really depends on how much you are looking to raise and the price/value ratio.
I see a lot of projects raise in the $10K to $25K range. What about those?
@Brandon that's certainly happened. The path from here to there needs to be clear, though.
Traction-wise.
@Tyler some of those have been our best sellers after the campaign.
@Joshua Lifton that makes sense. So probably spell that out w/ approximate dates on the launch page.
Thankshas the selling to mouser helped with logistics? It sounds like things like shipping could get a lot easier with such a larger distributor in the back. Also do you plan any cross promotions with mouser (think discounted part prices for campaings or so)
You're saying $25k is your low or high end?
@Brandon yep.
@Tyler depends also on the price, not just the raise.
@Joshua Lifton A challenge seems to be those of us outside the USA. eg. (Unexpected Maker in AUS). Where product needs to be shipped to USA too then be re-shipped to customers. When do you think you might be able to setup regional hubs for distribution? eg. AUS / NZL makers & customers can use a local Asia/Pacific? re-distribution point. Also, I imagine global shipping from Asia would be cheaper than from USA?
@Johny Radio I was just saying that range pops up for many successfully funded projects on CrowdSupply.
@Johny Radio our low end is about $100. Our high end is well over $1M.
@Joshua Lifton I have also noticed the average pledge amount on CS sees higher than kickstarter. Do you have stats on that?
"number of those who convert to paying customers" You mean pre orders?
@Tyler yes, there are a lot of electronics projects that happily live in the ~$25k space.
@Tyler our average cart size is over $200.
@Johny Radio we make a distinction between crowdfunding and pre-orders.
OK. There was a time that KS was in the $75 range. So much higher.
is there a price range for products that sell specifically well or does price not matter as long as the value fits the price?
The former is basically what you'd expect from a campaign, the latter are orders that pile up after the campaign while the product is being manufactured.
@Joshua Lifton and that cart size is for all orders not just crowdfunding?
@Prof. Fartsparkle value has to match price.
Has any product failed badly and cost a lot to fix?
of course but do higher priced products sell worse even though the value matches?
Early adopters and innovators tend to be willing to pay more for more value, hence the success of "deluxe kits."
They sell better.
huh ok
(usuallY)
@RichardCollins there are all sorts of failures.
you can buy the cheap stuff everywhere, I suppose
No project has failed so badly that they didn't deliver, or in a small number of cases, give full refunds.
For the cheap stuff it's really hard to compete with China. :)
That's the thing we optimize the most for.
Yeah, we generally don't sell stuff that is mass market.
Unclear. What does this mean: "depends on number of those who convert to paying customers". If we haven't started selling yet, how could there be any?
@Joshua, Why closed projects are not accepted, why do you prefer product to be open source.?
@Johny Radio when your campaign launches, the first people you tell about it are the subscribers.
You want to see how they react before telling anyone else.
Launches on CS? But we're talking about your application process, before launching, before accepted into cs
@raviypujar open source is what enables other people to build, learn, teach, innovate, etc. It has so much more leverage than closed source.
https://www.crowdsupply.com/solokeys/somu
For some context: before a crowdfunding campaign goes live, most creators have a pre-launch page that viewers can subscribe to. Ex.There must be some way to ask people what they want designed, tested and manufactured for small runs. Kind of micromanufacturing on demand. There are plenty of creative designers it seems, and this takes care of funding and manufacturing?
@Johny Radio ah, I didn't catch that. You mean, how do you know if the project is worth pursuing on CS?
@RichardCollins the problem with asking people what they want is that they often don't know and will therefore inadvertently lie to you. :)
No, how does CS accept a project. You said depends on number of those who convert to paying customers, I thought
Oh, sorry, that's not what I meant.
@Johny Radio we accept projects based on the answers to two questions.
@Joshua Lifton "open source" does not mean full public domain, i.e., zero copyright on the look / feel / branding... correct? (and hi, by the way! We were at the ML together)
@Joshua Lifton Yes
Well, three.
@Kelly Heaton hi!
and correct, it is very nebulous.
The three questions are:
1. Is this an interesting project?
2. Can the plan presented succeed in raising the funds needed?
hi! Hey
3. Can the plan presented succeed in spending the funds raised to deliver its promise to backers?
How fast can you type? I think you are the first hackchat host who is keeping up with the questions!
If the answer is no to any of those questions, we try to help make it yes.
I cannot type fast. :)
@Darrell we had a discussion in September 2017 about launching my project. You had sent a list of queries which i had answered, but unfortunately never heard back on mails. Could i know the reason why project was not suitable for CS. So that i can fix next time before submitting?
But answering these questions is my full-time job.
you are not using the steno thingy? ;-)
That's why Josh is designing his own stenography machine. :-).
@raviypujar unfortunately, we had a very big backlog this year.
What about packaging-- do you work with helping to create custom packaging/inserts? by the way, I tried that too with
@Joshua Lifton Question 1. is very subjective. How do you asses what is "an interesting project" ?
Sorry we didn't get back to you - we'll look into it.
@raviyogi9300 - hmmm, sorry about that. What was the project? I can look into it after the chat?
1. Does if fill a gap in what tools and systems are available for much harder projects we can't do because we do not have the basic building blocks?
2. Is it well-written and have they done a basic survey of users and applcations, costs and difficulties?
3. If is oversubscribed what plans do you have?
@Digicool Things honestly, it's a fairly low bar, because we know we're not perfect judges of what's interesting. More than our personal opinions is the reaction of other people.
How to turn off auto scroll on this thing? Can't read on mobile Good reply!
@RichardCollins oversubscription is an interesting problem with a simple solution: change the expected ship date as more and more items are ordered.
@Joshua Lifton I'm onboard with open source hardware... but what about design copyright and branding (the gestalt)?
We built that feature into CS from day one.
@Johny Radio Sorry, no way to turn off scrolling. Although you can compress each message - use the hamburger icon upper left
hackaday.io is a good measure to tell whether there is general interest in the project
I guess a good project following on something like@Johny Radio I'm afraid this chat is a constant work in progress, and has a lot of inconveniences...
@Kelly Heaton there are many pieces that could be open source. Whether the branding being open source helps or is useful depends on the product.
E.g., it may be better to keep it closed to make sure there aren't fakes.
@Joshua Lifton Might have missed my early question on global distribution. eg. I imagine global shipping from Asia would be cheaper than from USA? ie. Are you looking at other distribution solutions for non USA based makers?
@Patrick Van Oosterwijck correct.
@Johny Radio I'm having the same scrolling problem. I scroll up really high to make it stop.
@Patrick Van Oosterwijck Would you suggest that Hackaday.io and crowdsourcing work together to identify and encourage good Hackaday project to manufacture?
I give up. Impossible to read this chat on mobile. Keeps jumping down when I try to read. Too bad, great topic. Bye!
It was submitted with this name
Project Name: Valtrack-V2 GPS tracker
If you want to read the messages and you have an IRC client installed, you can join #hackaday on freenode
@Johny Radio there will be a transcript posted later, and there is a one-way gateway on freenode irc
@Johny Radio - I'll post a text transcript right after the chat. Might make it easier.
@Digicool Things we're looking at shipping from Asia or the EU at the moment. The overhead of managing multiple facilities eats the gains.
@raviypujar - great, thanks. I'll look at that shortly.
unfortunately, you can't write from there yet
@Joshua Lifton do you work with the E14 fund?
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