
Origins
The idea had begun simply enough: to take portraits on a 1998 Sony Mavica camera, and hand the subject their digital photo on the native format of that camera, the floppy disk. Having used a floppy disk camera extensively in my youth, I knew they were fun, and I was excited to share that with others.
However, as occasionally happens in life, I found myself twenty four hours from the deadline with a lot of ideas and nothing tangible to show for them. I had a concept, a plan, and even the parts. I just wasn't sure if I had enough time to put everything together.

I was emotionally preparing to shelve the project until next year when, around breakfast time the day before the event, I impulsively tried attaching a floppy disk reader to the outside of a backpack using heavy-duty double-sided adhesive, just to see how it looked:

Sometimes the best course of action under a time crunch is to file the idea away for a later date, and to hope for more advantageous circumstances when the opportunity next arises. I do often find that ideas mature with time.
But other times the iron must be stricken whilst it is hot, and I find myself drawn to make haste by the pinging sounds of hot metal like a sailor lured towards a rocky isle.
And so, the day before the convention, I embarked.
Complications
- Labeling the Floppies: The first complication came when I wondered if the floppies should have customized labels for the event, which led to thinking about how cool it would be if the label showed the very image that had just been taken on that disk. The result would be something like a half analog/half digital polaroid, a physical token of the moment paired with a single stored copy of the digital file. And just like that, I had perverted a simple concept into a complicated one.
- Commerce: I also didn't want the audience to worry that I'd be charging money for these photos/disks, so it stood to reason that an explanatory t-shirt would be in order as the best method of communicating the free-ness of this offering. Folks are rightly wary of being sold to, and I find that commerce stands in the way of real connections, so I wanted to put the absence of a price front and center, and on my chest.

Suddenly in addition to the camera, pulling off this project would now require some sort of support computer, a label printer and a special wardrobe.
Call it a spiral if you must, but I find that details like these are what carry a neat idea out of the land of ideation and into the light of actual execution. When the payoff is the chance that others may actually enjoy the project, I find it very hard to resist making the attempt, even when a positive outcome is uncertain and the clock is running out.
For some reason, the mild amusement of strangers is my siren song.
This was not intended to be a one-day project, but since it did become one, I'll present the details of the story along with a timeline of events. Each section has its own log entry below:
Steph






Eric Moyer
Jaime García
Sam Ettinger